My approach to work
Marketing for people on a mission
Vision
My vision is to make business, technology and data forces for good - to build a world where growth and ethics are compatible.
Mission
I provide world-class marketing know-how, enabling ambitious businesses to grow in a trusted way. I build high-impact digital systems and campaigns that are data-informed, ethical, and customer-focused by putting innovation, social impact, and human connection at the heart of everything I do.
I've got a lot of experience building strategic data infrastructure. Not to blow my trumpet, but I'm an expert in the area. I use this expertise to help leaders create businesses that use data responsibly, innovatively, and effectively.
I deliver results by sharing my knowledge and experiences. I work with clients on strategic planning, digital marketing, sales enablement, copywriting, content strategy and design, and learning design and delivery. The whole package! All are underpinned by Agile methodologies and data ethics.
Story
Mission Drive was founded in 2017 by Candice and I. We believe that data has the potential to solve some of the world's biggest problems, but, sometimes the solutions to these problems are complex. Which is why we see the need for innovative companies to better educate their customers, employees and communities. To bring this to life and get results we draw on our background in business development, data, marketing and learning.
My values
Sharing content openly, allows good ideas to spread, improves collaboration and sparks innovation. Using data ethically avoids harmful impacts.