Any conscious marketer will care about making their brand accessible. But it's not easy to know where to start, even when you know that designing for accessibility benefits your entire audience.
An accessible colour palette means anyone with visual impairments and disabilities can see and understand your design. Contrast is key to achieving this goal. Elements with low contrast are hard to see, even for those without visual impairments.
Don’t fret - we’ve done the heavy lifting for you! In this little mission, we suggest trying the free Accessible Colour palette generator from Venngage to generate your own accessible colour palette in literally seconds! The best bit - you can rest assured that:
- It follows Web Content Accessibility Guidelines (WCAG).
- The pairings have sufficient contrast for use with normal text, large text and graphics.
- It ensures all pairings will have a contrast ratio of at least 4.5:1 per WCAG 2.1
- It will save you a ton of precious time!
Get your palette in one of two ways:
- Generate from HEX: Pop in your own HEX code if there’s a colour you want, and you’ll be served a bunch of lovely accessible palettes based on your colour of choice.
- Randomise: Luck of the draw with this one, Roll the dice, and it generates palettes based on a random colour.
Have fun! And rest easy at the same time.
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