FREE WEBINAR | 14-09-2023. 12:00 | ONLINE

The 5 elements of ethical digital marketing

How to align your values with your work

What are ethics in digital marketing? Why do we need them? Are they a help or a hindrance in getting the results you expect? Join this webinar to discover how to get better results by aligning your values with your audience's. The bonus? You’ll be more satisfied with your work because it will reflect more of what you care about.

Digital marketing is seen by many as a dark art – the shadowy interplay of data, influence, and money. It doesn’t need to be that way.

Discover the benefits of ethical digital marketing

Let’s be clear. Here’s why better ethics in digital marketing has business and social benefits:

1. Attract attention - for the right reasons
98% of people don’t trust marketing agencies to use personal data ethically. Addressing that issue head-on helps you stand out.
2. Better long-term relationships with your community
You’ll build more rewarding relationships with your customer when you go beyond short-term traffic and conversion tricks by using approaches that are more aligned with your values.
3. Build sustainable, trustworthy brands and agencies
People care more for businesses that behave appropriately and show their contributions to the world.
4. Do work that has meaning.
Marketing is a more fulfilling profession when your work reflects what you care about.

The 5 elements of ethical digital marketing

How to align your values with your work

Discover the benefits of ethical digital marketing

1. Attract attention - for the right reasons

2. Better long-term relationships with your community

3. Build sustainable, trustworthy brands and agencies

4. Do work that has meaning.

You'll learn

Register to attend the webinar